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(1)

Creative and innovative region – a case study of

Nowy Sącz, Poland

Krzysztof Pawłowski rector of Nowy Sącz School of Business – NLU

1.12.2006 Warsaw

(2)

Information for foreigners:

• foundation date of the city – 1292

• number of citizens – 84 268

• number of registered companies – 7 989

• number of higher schools – 3

• number of students – approximately 9000

(3)

• Nowy Sącz - a city which is considered to be the entrepreneurial one,

• it’s not a big city but there is a huge amount of companies with national meaning though bad

location (long distance from economical centers and difficult access),

• “Nowy Sącz Experiment” in the end of 50’s and 60’s years and its influence on city's innovation,

• 7 economical “tigers” – there is always somebody

behind the enterprise – a leader.

(4)

„Konspol”and Kazimierz Pazgan

(family business)

• pioneer of a private entrepreneurship in Poland,

• processor of chickens,

• innovation: a technology of mixing poultry meat without animal fat

(unique method used in the world).

(5)

OPTIMUS SA and Roman Kluska

• symbol of Nowy Sącz entrepreneurship in 90- years,

• producer of computers (in the middle 90’s this

• producer of computers (in the middle 90’s this firm had X place in Europe),

• innovation: extremely fast discovering of

Internet power.

(6)

„Koral” and Koral brothers

(family business)

• the biggest polish ice producer,

• initially a small ice-cream outlet, during a period of several years it transformed into the Poland’s largest ice-cream manufacturer,

ice-cream manufacturer,

• innovation: they managed to reach the country's market by giving for free

refrigerators to thousands of small shops.

(7)

„Fakro” and Ryszard Florek

(family business)

• the second bigest producer of roof windows in the world (over 15% of world sale),

• initially a small sawmill, during a period of 20 years it transformed into the world’s manufacturer,

it transformed into the world’s manufacturer,

• innovation: the own explorative center, yearly about 10 patents, creator of the

most modern roof window

in the world.

(8)

„Wiśniowski” and Andrzej Wiśniowski

(family business)

• producer of sliding gates, aluminium windows and aluminium facades.

aluminium facades.

(9)

Previous ZNTK, now Newag SA and Zbigniew Konieczek

• a tradition of the biggest employer in Nowy Sącz,

• almost a bankruptcy before 2000,

• innovation: repurchasing of the owner’s debts

by the headquarters.

(10)

WSB-NLU and Krzysztof Pawłowski

• school of business founded in 1992, in 1996 it won the ranking of polish business schools for the first time,

• first school in Poland that is located in a town,

• school that has over-regional meaning ( 70% of

• school that has over-regional meaning ( 70% of students come not from Malopolska region),

• innovation: usage from the beginning a programme and organization

culture taken from

American University

(11)

Multimedia City

The New Generation Science

and Technology Park consists of:

• Research and Development Centre,

• Research and Development Centre,

• Entrepreneurship Incubator,

• Cluster of Multimedia and Information Systems,

• Educational Centre.

(12)

Thank

Thank you you for for your your attention attention

Krzysztof Pawłowski

krzysztof.pawlowski@wsb-nlu.edu.pl www.krzysztofpawlowski.pl

Cytaty

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