CONTENS
Introduction 7
Creativity and innovation in business 9
Maciej Malarski – Diverse management, creativity and innovation 11
Wiktoria Czarnecka, Karolina Dąbrowska – The essence and conditions of creativity in modern organizations 21
Beata Glinkowska – Innovations in the sector of small and medium enterprises (SME) 31 Kalina Stadnik – Creative leadership 43
Aleksandra Olejniczak – Does a creative leader develop successful organisation? – The way of leading by Richard Branson 61
Anna Magiera, Jolanta Religa – Open badges, creativity and successful leadership 71 Natalia Stobiecka, Dominika Szyjkowska – Creativity as a determinant of shaping the
career path 81
Creativity and innovation in education 91
Jolanta Religa, Tomasz Sułkowski – Innovation laboratory as a creativity stimulating environment 93
Agata Rudnicka-Reichel, Janusz Reichel – CSR education in the light of active pedagogy. Research results 103
Aneta Pawłowska – „Why do we need art history?” In the 21st century – in the context of the 20th century history of the discipline 113
Alicja Ryczkowska – The use of music in promoting creativity 125
Olga Hucko – Termination of auto narration as a creative thinking process 133