Electronic Scientific Specialized Journal
Socio-Economic Problems and the State
The journal is included to the list of scientific specialized editions by Decree № 2-05/1 of HCC presidium of Ukraine from 26 January 2011
Volume 7, No.2
The edition was founded in 2008 by Ternopil Ivan Pul'uj National Technical University and Academy of Social Management2 issues annually
ISSN 2223-3822
Journal ISSN in 2011 (ISSN International Centre, Paris, France)CONTENTS
‹ 3 › Bohdan Andrushkiv, Vitaliy Nyanko, Ivan Chaikivskyi
WAYS OF INCREASE OF EFFICIENCY OF MANAGEMENT MARKETING
RESEARCHES ARE ON ENTERPRISES OF AGRICULTURAL MACHINE BUILDING.... 6 Iryna Bila, Nina Nasikan
STATE AND BUSINESS SECTOR IN UKRAINE: THE GENESIS AND
CHARACTERISTICS OF RELATIONSHIP... 16 Olha Vladymyr
IMPERFECTION OF UKRAINIAN CURRENCY LEGISLATION AS A BARRIER ON
THE WAY OF THE BANKS CURRENCY ACTIVITY DEVELOPMENT ... 28 Katerina Larionova, Tetyana Donchenko
FORMATION OF SANITATION POTENTIAL AS AN INSTRUMENT OF LIGHT
INDUSTRY ENTERPRISES REORGANIZATION MANAGEMENT... 38 Valentina Doroshenko
MECHANISM OF FINANCIAL SUPPORT IN REFORMING THE HEAT SUPPLY
SPHERE: PROBLEMS AND PROSPECTS OF IMPROVEMENT ... 48 Petro Yevtukh, Iryna Benderska
STOCHASTIC EVALUATION OF POWER SUPPLY SYSTEM EFFICIENCY (ERP) ... 61 Olha Halushchak, Nadiya Zharovska
INVESTIGATION OF INNOVATION DEVELOPMENT OF THE MECHANICAL
ENGINEERING ENTERPRISES CONSIDERING THE MAIN RISK FACTORS ... 67 Lyubov Kalushka
LEADERSHIP STYLE EFFECT ON THE PERSONNEL MANAGEMENT EFFICIENCY ... 74 Nadiуa Stetsyuk
SOME ASPECTS OF THE ANALYSIS OF RAW MATERIAL LOSSES AND USE OF
THE WOODWORKING INDUSTRIES WASTE ... 81 Оlena Kozak
STRATEGIC MANAGEMENT OF A HIGHER EDUCATIONAL ESTABLISHMENT
COMPETITIVENESS ... 89 Liudmyla Katrosha
ISSN 2223-3822 © Socio-Economic Problems and the State, Vol. 7, No. 2, 2012
‹ 4 › Oksana Mazurenok, Nadiya Synkevych
LIQUIDITY IN DIVERSIFICATION PROCESSES OF INDUSTRIAL ENTERPRISES
UNDER CRISIS CONDITIONS ... 108 Kseniya Marakhovska
DEVELOPMENT STRATEGY CHOICE FOR STATE-OWNED COMPANIES IN MACHINE-BUILDING INDUSTRY AS A RESULT OF ECONOMIC POTENTIAL
DIAGNOSTICS... 117 Iryna Markovych
THEORETICAL RESEARCH OF THE PLANNING ROLE IN THE ENTERPRISE
STRATEGIC MANAGEMENT ... 125 Olha Demeshok, Victoria Mykytenko
METHODOLOGICAL BASIS OF PLANNING THE MULTILEVEL CONTROL SYSTEM
OF THE INDUSTRY STRATEGIC POTENTIAL DEVELOPMENT ... 132 Artem Gizatulin, Olena Novikova
SOME PECULIARITIES OF THE HUMAN RESOURCES MONITORING SYSTEM
DEVELOPMENT AT THE ENTERPRISE ... 146 Natalia Ozerchuk, Оlenа Sorokivska
SPECIAL FEATURES OF THE COMPANY PERSONNEL POLICY DEVELOPMENT
USING OUTSOURCING ... 155 Marina Pashkevych
DEVELOPMENT OF PRODUCTIVE FORCES IN THE ASPECTS OF SYSTEM
PUBLIC ADMINISTRATION... 163 Vasyl Pigosh
FORMATION OF MANAGERIAL ACCOUNTING SYSTEM AT THE STATE HIGHER
EDUCATIONAL INSTITUTIONS ... 170 Tetyana Vynnyk
RESTRUCTURING: DEFINITION ANALYSIS ... 180 Lyudmyla Malyuta
POTENTIAL MANAGEMENT MODEL CREATION UNDER ENTERPRISE
STRATEGIC DEVELOPMENT CIRCUMSTANCES ... 190 Liliya Melnyk, Andriy Grod
ORGANIZATIONAL AND ECONOMIC CONTROL ON PROVIDING THE FURNITURE
FACTORY COMPETITIVENESS ... 200 Halyna Nahorniak, Iryna Nahorniak, Zoryana Oksentyuk
CURRENT STATE AND PROTECTION PROBLEMS OF INFORMATION PRODUCTS
AS AUTHOR'S RIGHT SUBJECT-MATTER IN THE INTERNET ... 209 Аnton Nanavov
IMPACT OF FINANCIAL AND ECONOMIC CRISIS IN SECTOR COMMERCIAL
BANKS SWEDEN ... 218 Bohdana Oksentyuk, Andriy Oksentyuk
PECULIARITIES OF COMMUNICATION POLICY OF ECOLOGICAL PRODUCT
ISSN 2223-3822 © Соціально-економічні проблеми і держава. — Вип. 2 (7). — 2012
‹ 5 › Roman Oksentyuk
APPLICATION OF METHODS SPAM AND DOORWAY IN THE PROMOTION OF THE
PRODUCT ON THE INTERNET ... 234 Olha Protskiv
PRIVATIZATION IN UKRAINE: NATIONAL INTERESTS, PRIORITIES AND SAFETY .... 242 Iryna Pinyak, Oksana Burlitska
MARKETING INTELLECTUAL ASSETS: SOME APPROACHES TO ESTIMATION ... 250 Valeriya Podchesova, Mykhaylo Sydorenko
FOREIGN CAPITAL IN THE BANKING MARKET OF UKRAINE ... 257 Ihor Stoyko, Yuriy Vovk
TECHNICAL LEVEL OF PRODUCTION IN THE SYSTEM OF ENTERPRISE
COMPETITIVENESS (METHODS AND DIAGNOSTICS) ... 264 Bohdan Fedyshyn, Petro Yevtukh
COMPANIES DEVELOPMENT BASED ON PROJECT MANAGEMENT... 272 Nadiya Khorunzhak
DEVELOPMENT OF SIGNIFICANT ACCOUNTING AS CONSEQUENTIAL
INNOVATION PROCESS IN SCIENCE AND TECHNOLOGY ... 277 Svitlana Shpylyk, Volodymyr Falovych
ECO-MARKETING AS AN INSTRUMENT OF A COMPANY IMAGE IMPROVEMENT .... 289 Iryna Strutynska
CLASSIFICATION SIGNS ARE IN ACTIVITY LOGISTIC CENTERS... 299 Andriy Mashko
DEFICIT OF THE BUDGET: ESSENCE, REASONS AND MANAGEMENT ... 308 Iryna Vovk, Olha Pohaydak
PECULIARITIES OF RESOURCES MAINTENANCE ORGANISATIONAL
ECONOMICAL MECHANISM FORMATION UNDER THE CONDITION OF SOCIAL
ECONOMICAL TRANSFORMATION OF ENTERPRISES ... 315
FIELD. REVIEWS AND COMMENTS ... 327
Ihor Halushchak