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èródło: ˚urek J., Przedsi´biorstwo w systemie społeczno-gospodarczym [w:] Przedsi´biorstwo. Zasady

działania, funkcjonowanie, rozwój, red. J. ˚urek, Fundacja Rozwoju Uniwersytetu Gdaƒskiego, Gdaƒsk

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Ryc. 2. Ogólne strategie konkurencyjne

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Ryc. 3. Współczesny model przewagi konkurencyjnej

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